Audience Research (continued)

THE IDEAL AUDIENCE TYPE:

• The age range for my audience is 16-24 (mainly teenagers).
• Both genders-but mainly female because it is a all male band and it is an indie pop song. 
• People who enjoy going to festivals and seeing bands (e.g. Latitude)
• Who fit into the whole 'hipster' thing. 
• An audience that follow the indie fashion and trends (lots of denim, shirts, vans etc)

I have decided to focus on females as the ideal audience and have created this prezi to show the ideal girl that would watch my video. This prezi shows their types of hobbie, food etc: